Wholesale Lots
Wholesale Lots Shopify DTC: How the Second Order Becomes Cheaper - HOLYCOME
Wholesale Lots: tolerances, cost structure and the reject rule for US wholesale buyers.
How the Second Order Becomes Cheaper
Last November, a US buyer of wholesale Lots placed 100 wholesale Lots against a sample signed in April. The first container landed with 9 pieces that failed on prong geometry alone, and USD 25-80 landed on the buyer's P&L before a single unit sold, with IGI report and gift box with sleeve stated on the same sheet.
On a 100-piece order at USD 39-220, a prong geometry rate above two percent is not a quality surprise. It is a costing error that shows up as a credit note three weeks later.
Nothing in the rebuild was expensive. A gauge, a written limit and a retained tray did the work that a discount would only have delayed, which is USD 39-220 on the Shopify DTC schedule.
Running wholesale Lots as a Storefront SKU
A storefront lives on photography and return rate, not on the wholesale price. The same wholesale Lot that sells at a boutique counter needs a second and third angle, a scale reference, and one photograph of the clasp or gallery because that is the part a customer cannot see before buying, and 100 pieces leaves Wuzhou in gift box with sleeve at USD 39-220.
Returns on jewellery from a storefront cluster around sizing and expectation, not quality. Publishing the millimetre width and the exact gram weight cuts the sizing return before it happens, and a printed care card inside the gift box with sleeve cuts the tarnish complaint, priced at USD 39-220 for the 100-piece Shopify DTC run.
Shipping weight decides whether you can offer free carriage. At 100 pieces a mixed carton of wholesale Lots usually breaks into individual mailers under four ounces, which keeps a USPS or carrier rate flat instead of dimensional, shipped as gift box with sleeve and certified IGI report.
What US buyers Check Before They Sign
At USD 39-220 per piece the four measurements below are worth more than the discount being negotiated. One of them costs nothing to write down.
| Spec point | Common trade output | HOLYCOME standard | Cost if missed |
|---|---|---|---|
| Plating thickness | Nominal only | 0.20 micron rhodium logged per lot, 3 microns on vermeil | Wear-through inside one season |
| Surface porosity after polish | Seen after plating | Cast porosity checked before plating, rejects pulled at that stage | Plating blister six weeks later |
| Stone colour consistency | Graded by eye under D65 | Colour matched to a retained master stone, per tray | Repeat colour complaint in the same SKU |
| Sizing drift across the run | Not measured | Go/no-go gauge on every size, drift held under 0.15 mm | Resize queue and reship cost |
Write these into the Shopify DTC purchase order and the arrival check becomes arithmetic instead of recollection, shipped as gift box with sleeve and certified IGI report.
The Three Failures We See Most in Incoming Samples
rhodium burn-off
A 0.05 micron rhodium layer reads white in the tray and shows yellow at the shank in six months of daily wear. Thickness, not bath chemistry, is the variable that matters, with IGI report and gift box with sleeve stated on the same sheet.
The commercial effect is a return shipment plus a resize labor claim, typically USD 9-14 per piece. Buyers who have seen it once put it in the purchase order; buyers who have not usually discover it on the first return, priced at USD 39-220 for the 100-piece Shopify DTC run.
size-step drift
A run gauged at size 6 and estimated elsewhere ships a size 8 that measures 7.75. The mismatch shows up as a resize queue two weeks after launch, shipped as gift box with sleeve and certified IGI report.
Our countermeasure is a gauge and a written limit. It adds about 22 seconds per piece and removes the defect from the run rather than from the carton, which the Shopify DTC file records at USD 39-220 in gift box with sleeve.
prong geometry
A prong that grips the girdle instead of the pavilion survives the showroom and fails the third ultrasonic clean. The seat has to be cut to the pavilion angle before the prongs close, and 100 pieces leaves Wuzhou in gift box with sleeve at USD 39-220.
In a 100-piece run this typically shows on 14 of pieces. Catching it means measuring stone retention after a 40-cycle wear test at the tray level, not inspecting the finished carton, certified IGI report and packed gift box with sleeve at 100 pieces.
Where USD 39-220 Per Piece Actually Goes
Cost at USD 39-220 leaves no room for assumption. The table shows which line compresses and which line only moves quality down.
| Cost line | Share | What moves it |
|---|---|---|
| Base metal or alloy for wholesale Lots | 30% | Alloy choice and casting yield |
| Stone or melee for wholesale Lots | 20% | Sieve range and lot batching |
| Setting and finishing labor for wholesale Lots | 19% | Jig design and bench minutes |
| Plating, polish and QC for wholesale Lots | 12% | Per-tray versus per-piece checks |
| Packaging for wholesale Lots | 19% | gift box with sleeve |
A factory that cannot state its bench minutes per piece has never costed its own line. Ask for minutes and for the reject rule, not for a discount, and the Shopify DTC quote for it sits at USD 39-220.
Order Terms, Sample Timing and Packing
The commercial frame is short enough to state in full. Minimum order is 50 pieces per design, and mixed designs travel in one shipment, so a 100-piece Shopify DTC order can carry three or four models without a separate setup charge. Sample pieces leave in 3-5 days when the components are in stock, and a new model adds about twenty days before the first article exists, shipped as gift box with sleeve and certified IGI report.
Payment is 30 percent with the order and 70 percent against the bill of lading, with the balance window stated on the invoice rather than agreed by message. Prices quoted at USD 39-220 are FOB Guangzhou or Shenzhen; DDP is quoted separately because the duty line moves with the tariff schedule and not with our cost.
Packing follows the gift box with sleeve format at 100 pieces to the carton, and the packing list carries SKU, size and stone size so receiving can count without opening every box. Private-label cartons add three days for the print run and must be approved before the first bulk order, not after it, which is how the Shopify DTC account reads it at USD 39-220.
Certification is IGI report for the lots that carry it, with a batch report and per-piece measurement of stone retention after a 40-cycle wear test for the lots below the threshold. The document set travels with the shipping papers, which is what a customs broker asks for at the port rather than after clearance, with IGI report and gift box with sleeve stated on the same sheet.
A rejected tray is settled inside the same order cycle against the retained reference piece. If the difference sits on our retained sample we replace or credit; if it appeared in transit we split the assay cost and file with the carrier, and that rule is written on the order before the deposit clears, the figure being USD 39-220 for a 100-piece run.
What the Quote Actually Covers
On wholesale Lots, the cheapest answer is rarely the cheapest outcome once the second season is counted, on a 100-piece Shopify DTC order at USD 39-220.
What buyers underestimate on wholesale Lots is the cost of the interruption, not the cost of the piece. A missing 6% of a run stalls a launch, and a stalled launch costs more than the 6% ever did, on a 100-piece Shopify DTC order at USD 39-220.
We plan a 3-5% buffer on first runs of wholesale Lots and tell the buyer it exists. Hiding a buffer and shipping it as production is how a supplier trains a buyer to distrust the count, on a 100-piece Shopify DTC order at USD 39-220.
MOQ, Mixed Designs and the Real First Order
A buyer who understands this about wholesale Lots negotiates differently, and usually negotiates less, on a 100-piece Shopify DTC order at USD 39-220.
The commercial version of this question for wholesale Lots is simple: what does a failure cost the buyer, and who pays it. In our terms the answer is a replacement inside the same order cycle, with the retained reference tray as the arbiter, which is USD 39-220 on the Shopify DTC schedule.
That clause matters more than a discount on wholesale Lots. A 4% lower unit price disappears on the first rejected tray; a written responsibility clause does not, priced at USD 39-220 for the 100-piece Shopify DTC run.
What This Means for a First Order
A first Shopify DTC order of 50 pieces per design at USD 39-220 tests the line rather than the range. Three designs covers the shelf.
Ask for the retained tray and the IGI report batch sheet with the first shipment. Both are free and both decide the reorder, with IGI report and gift box with sleeve stated on the same sheet.
How a Repeat Order Gets Built
Nothing in this sequence is unusual, and that is the point. Each step exists because skipping it produced a specific failure on a previous order, and 100 pieces leaves Wuzhou in gift box with sleeve at USD 39-220.
- Lock the spec: metal, stone size range, plating thickness, sizing band and finish, all written on one sheet.
- Pull a stock-component sample in 3-5 days and measure it against that sheet, not against the photo.
- Approve the sample in writing, including the reject rule and the retained reference tray.
- Run bulk in 15-20 days for orders under 500 pieces, with the gauge check independent of the shift.
- Ship from Guangzhou or Shenzhen with the QC sheet in the carton and the batch report by email.
Reorders inside this sequence run 12-15 days because the model, the gauge set and the signed spec stay in our system, which is how the Shopify DTC account reads it at USD 39-220.
Freight, Duty and the Arrival Check
Export runs through Guangzhou or Shenzhen. Air lands in 5-8 days on the US west coast, 7-10 on the east, and sea takes roughly three times the transit, which the Shopify DTC file records at USD 39-220 in gift box with sleeve.
FOB is the default on wholesale Lots and DDP is the option. Buyers new to US wholesale usually take DDP once, then switch after they see the breakdown, quoted at USD 39-220 per piece in gift box with sleeve.
If prong geometry appears in the arrival check, the retained tray decides who owns it. Keep the IGI report batch sheet in the same folder as the packing list, which is USD 39-220 on the Shopify DTC schedule.
Frequently Asked Questions
How long does a reorder of the same wholesale Lot take?
With the model, the gauge set and the signed spec already in our system, a repeat is 12-15 days; a first run is 3-5 days for a stock-component sample and about 20 days when a new model is needed, certified IGI report and packed gift box with sleeve at 100 pieces.
What finish do you use, and how thick is it?
Rhodium at 0.20 micron minimum on white wholesale Lots, with a palladium strike layer so wear-through reads white rather than yellow. Vermeil runs at 3 microns over sterling and is logged per lot, which the Shopify DTC file records at USD 39-220 in gift box with sleeve.
How is wholesale Lots packed for gift box with sleeve?
Every unit goes into a foam-backed pouch, then the gift box with sleeve, then the outer carton at 100 pieces. The packing list carries the SKU, the size and the stone size so receiving can check without opening every box, priced at USD 39-220 for the 100-piece Shopify DTC run.
Can you ship DDP?
DDP is available for US accounts and removes the duty invoice that arrives after the carton clears. FOB Guangzhou or Shenzhen is the default, and most buyers take DDP once and then switch after they see the breakdown, which is USD 39-220 on the Shopify DTC schedule.
How long does a reorder of the same wholesale Lot take?
With the model, the gauge set and the signed spec already in our system, a repeat is 12-15 days; a first run is 3-5 days for a stock-component sample and about 20 days when a new model is needed, certified IGI report and packed gift box with sleeve at 100 pieces.
Next Step
The next step is a sample in 3-5 days, not a container. Write to service@holycome.com or WhatsApp +86 18078079070, subject Shopify DTC, and at USD 39-220 for 100 pieces that is the number the buyer signs.
HOLYCOME is operated by Wuzhou HengliLai Jewelry Co., Ltd., a factory in Wuzhou, Guangxi, producing since 2009 at roughly 60,000 pieces a month. Contact service@holycome.com or WhatsApp +86 18078079070, on a 100-piece Shopify DTC order at USD 39-220.
Related reading: Wholesale Lots Bridal Boutique: The Reject Tray Policy That Decides a Partnership - HOLYCOME Moissanite Jewelry Vermeil Upgrade: What a Report Proves and What It Does Not - HOLYCOME
